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Audi Forum: Audi Enters The Age of Practicality
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Old 08-22-2018, 05:00 AM
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Default Audi Enters The Age of Practicality

Don't lament Audi's goodbye to manual transmission. Here is why it's good for you in the age of practicality.





Enthusiasts can’t believe their ears, yet this industry-wide trend makes a lot of fiscal and practical sense: Audi says only 5 percent of A4s recently sold with a manual 6-speed transmission. And it’s not just Audi - other manufacturers are following. Because there’s a great disparity between what enthusiasts say and what they buy, and I think I know why that is: we have entered an age of practicality.

As a millennial, I grew up driving an automatic. So did my most of my friends, including my wife. And in 2018, it seems that most people prefer automatics, because that’s what they’re buying. But that begs the question: If there’s so much outcry for manuals, why aren’t people buying them?






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